The Creative Download

Welcome to our StudioBlog. Take a breather and take in some creative insights. Like they say, you can learn something new every day!

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Deloitte research says that almost a third of US Consumers have felt overwhelmed by digital device and subscription management since 2020. But according to 2021 USPS research, direct mail is a popular alternative. 72% of the youngest customers surveyed, Gen Z, say that they look forward to discovering mail with excitement. And 38% of those surveyed visited a website after receiving relevant direct mail.

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5 reasons direct mail is still alive and effective

Deloitte research says that almost a third of US Consumers have felt overwhelmed by digital device and subscription management since 2020. But according to 2021 USPS research, direct mail is a popular alternative. 72% of the youngest customers surveyed, Gen Z, say that they look forward to discovering mail with excitement. And 38% of those surveyed visited a website after receiving relevant direct mail.

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THE ‘JUST RIGHT’ LOGO YOU DESERVE

Like in the fairytale Goldilocks with the three bears’ tasting their porridge, there’s a “just right” when it comes to creating and paying for a new logo. Sure, you can scour the plethora of websites offering freelancers around the world at prices as low as $5 to mastermind your beloved company a new identity. But rather than leave it to chance and the hope to find someone who intimately understands your vision, you’ll be much better off enlisting a team who specializes in bringing brands to life through a strategic, thoughtful design approach.

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